As major textbook publishers grapple with new strategic directions, alternative providers focused on lower-cost materials seize the opportunity to grow their market share. FlatWorld, a small publisher that charges between $24.95 and $39.95 for its digital textbooks, gained 2,000 new faculty adoptions in the 2019-20 academic year, an increase of 10 percent over the previous year. The publisher has 135 titles in use at over 1,500 institutions in the U.S.
https://www.insidehighered.com/digital-learning/article/2019/11/04/window-opportunity-alternative-textbook-providers